In today’s dynamic business landscape, a well-crafted marketing plan is crucial for any company aiming to thrive and grow. Whether you’re a startup or an established enterprise, a strategic marketing plan serves as your roadmap to effectively reach and engage your target audience. Here, Searched Marketing helps outline six essential steps to help you develop
Summer is here and with it, some hot summer updates! Google’s launch of its new AI software Gemini, means changes are on the horizon in the digital marketing world. With Google AI now within the search function, visibility will be even more limited for your company. Our specialized SEO team has compiled a list of
In today’s digital world, brands are constantly faced with the challenge of connecting and engaging with consumers while also competing and standing out amongst countless other brands. To differentiate themselves and bring awareness to their brand, companies deliver content as an effective way to reach consumers. As one of the most effective methods of marketing,
In today’s world, having a strong online presence is crucial for businesses of all sizes. Whether you’re a small local shop or a larger corporation, optimizing your website for search engines is essential to attract new customers. This is where the knowledge and expertise of a professional SEO company come into play. Searched Marketing, a
I know I am not the only one that gets the “NFL itch” every year around this time. Well really it starts in March after Free Agency, then we have to patiently wait for the draft, Training Camp, HBO’s Hard Knocks (which is following the Atlanta Falcons this year), Pre Season…and then we are finally
Earlier this month, Google launched the Penguin 2.1 update – a follow up to the Penguin updates that intend to target webspam. This means that sites that have been using links in spammy directories, forum links, blog comment/signature spam, etc. saw a major decrease in their search rankings. Earlier this fall, Google launched the Hummingbird
This article will go over a few tips you can implement to help the local SEO (Search Engine Optimization) of your website. If you rely a lot on local traffic to your business, you need to think about optimizing your website for local search. This may include Google Maps and Google Places, local Yahoo results,
In order to make sure that users see the most relevant search results, Google, Bing, and other search engines constantly update their algorithms. This means that you need to update your Search Engine Optimization (SEO) strategy on a regular basis to make sure you are still seeing the organic search traffic that you need for
Search Engine Optimization, or SEO, is the process of affecting the visibility of a website in a search engine’s “organic” search results. Normally, the higher a website is ranked, the higher the website will appear among search results. When used as an Internet marketing strategy, SEO refers to the optimization of content using specific keywords
Search Engine Optimization (SEO) is an online marketing strategy to improve a website’s position within a search engine. When a search query is entered, the search engines return results called SERPs (search engine results position). Being at the top of the SERPs can mean big business! Often times, people know exactly what they’re looking for