Learn how to dominate your SEO in 2019. It is no secret that Google is constantly changing and shaping their search algorithms for search rankings on the internet. We are not talking a snippet here or there. Google makes significant alterations to its algorithms 500 to 600 times a year! So, to put that into
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Micro-Moments: What are They? And What They Mean to Your Business
The shift in online search has come to mobile-first in almost every consumer’s daily experience. We spend an average of almost 5 hours a day on our smartphones. Long gone are the days of waiting to get to work or home in order to boot up our trusty desktop to seek out information. Learn more
SEO Marketing Just Got Narrowed Down to 3 Letters: E-A-T
Do you have an E-A-T optimized website? SEO Marketing is a regularly evolving tool. When Google released an update to their Search Quality Guidelines this past summer, they made a significant change to the section regarding a web page’s overall quality rating. The new acronym “E-A-T” was born, which sent the digital marketing world into
How Voice Search is Changing SEO in 2019 and Beyond
In 1968 Stanley Kubrick introduced us to the first virtual assistant with Hal 9000. That deep red glow, monotonic robotic voice, and AI brain that showed us a glimpse of what was to come. But it was all fiction, right? Fast-forward 50 years and we have arrived. Apple has Siri. Amazon created Alexa and Google
Top SEO Mistakes You Should Avoid in 2019
In creating a strong online presence for your business, there are important SEO mistakes to avoid. A quote from Google to its users: “You want the answer, not billions of webpages, so Google ranking systems sort through the hundreds of billions of webpages in our Search index to give you useful and relevant results in
Why Your Google My Business Listing Really Matters
Have you ever searched for a specific business on Google and found a box on the right side of the page displaying all of its details and operation information? That box is the Google My Business listing, and it is a crucial part of your business’s success in the search optimization and ranking world. Google
Goodbye, Adwords.. Hello Google Ads — What the Google AdWords to Google Ads Change Means For You
In 2000, Google launched AdWords. They had one major goal in mind— to connect people and businesses online in a streamlined, simple process and to create an advertising platform for online engagement and commerce. Almost two decades later, the landscape has changed drastically. How? Mobile is the new desktop. Google Maps replaced the phone book
One Thing You Should Never DIY
DIY is not a new concept to an entrepreneur. Your soul is embedded with a “do-it-yourself” lining and sprinkled with an “I got this” mindset. As a business owner, you’ve tackled many projects yourself and have an impressive skill set. DIY projects can either save you some money or deliver a terrible outcome. For starters, you
Get an SEO Edge Over the Competition with Mobile Conversions using AMP
Attract qualified leads using the latest cutting edge feature: Accelerated Mobile Pages (AMP) and landing pages You’ve heard the common search marketing speak about page load speeds, content is king, etc., but you may be looking for something else to give you an edge over your competition. A solution with a cutting-edge content delivery platform is
The SEO Necessity: Blogging
When it comes to blogging it seems that some people get it, and some don’t. There is some debate out there as to whether blogging is still relevant in the ever-expanding realm of effective marketing tools. But in our world of Search Engine Optimization (SEO), content is king, and the best way to continuously add