Search Engine Optimization (SEO) is a necessary process for any business to succeed. If you want to grow your business, you have to reach potential customers. To be able to reach potential customers you have to have a strong online presence. People have to be able to find your website when they go online. This
Blog
Why Patience is a (SEO) Virtue
SEO, or Search Engine Optimization Marketing, has become a befuddling term to many businesses and marketing firms alike. Does SEO come with a handbook? Can SEO marketing be a one time purchase? Do you have to work for Google to understand SEO marketing? No, no, and no. So many confusions surround this marketing vertical and
Why Your Google My Business Listing Is Important
Google My Business was created in June of 2014 to provide a comprehensive listing for business owners to be discovered in the Google search engine and Google maps. This creation was aimed at giving business owners more detailed control over what appeared when their business was searched. Google added the tag line “Discover what works
How To Personalize Your Email Marketing In 2019
Our inboxes are stuffed each and every day with communications from various people and companies. Mostly we see our work emails and personal emails. But littered in between them all lie the infamous marketing email. Yes, that sometimes annoying, sometimes “how did this get here”, and yet, sometimes oh so helpful line of copy and
Pay Per Click Advertising & Why You Need It to Compete
Remember the radio? That little box in your car that played songs? And every 10 to 15 minutes some fast talking announcer would break in to tell you about the lowest finance available for that new car you absolutely had to have? Yeah, we can’t remember either. Well those days are all but gone. Billboards,
Digital Marketing with Instagram in 2019: The Next Marketing Frontier
Launched in 2010 by Kevin Systrom and Mike Krieger, Instagram was set out to be a photo blog for users to share their experiences, travels, milestones, and general daily routines (Ugggg) with super hip, filtered pics that their friends, family, and anyone who wanted, could follow in real time. It was innovative, fun and paved
Digital Marketing in 2019: Video is the New Written Word
Did you know… A video on your homepage or landing page can increase conversion rates by 80%? 2019 is the time to implement video marketing for your online business. To speak to our point, here are some important facts about the video marketing trends in 2019. Facts about Video Marketing Trends in 2019: 70% of
5 Ways to Optimize Your Business for Holiday Success
The Holiday Season offers various opportunities for success. Make sure to optimize your website and online presence so your business is ready! At some point in time, 96% of Americans have made a purchase online, and 80% of them did so as recently as last month (October 2018). During the 2017 holiday season, consumers spent
Dominate SEO in 2019 The Right Way with Google RankBrain
Learn how to dominate your SEO in 2019. It is no secret that Google is constantly changing and shaping their search algorithms for search rankings on the internet. We are not talking a snippet here or there. Google makes significant alterations to its algorithms 500 to 600 times a year! So, to put that into
Micro-Moments: What are They? And What They Mean to Your Business
The shift in online search has come to mobile-first in almost every consumer’s daily experience. We spend an average of almost 5 hours a day on our smartphones. Long gone are the days of waiting to get to work or home in order to boot up our trusty desktop to seek out information. Learn more